"The prime aim of any restaurant is to make money by serving good food backed with great service.
I already was doing that with my North Indian restaurant Punjabi Kadhai . There was money but there was always a lack of fulfilment .
I was really inspired by Simon Sinek’s start with “Why”
Now I wanted to have a cafe / a restaurant with a deep purpose .
Hence I started with a cafe in a little town of Kurseong which never had a market for such outlets .
Everyone told I was not sane
We had all odds
The cafe is on the 3rd floor and the kitchen in the basement
There is no lift
There is no car parking either
I was told that I am definitely not sane
Everyone laughed at me , said that I had burnt the money in a wrong place
All of the customers connected to the “why” of the cafe
The cafe is always less about our food and more about our little town and it’s people
The tables are not numbered but named after the schools of kurseong
We have a lot of caricatures that depict the local laid back life
There are only local artists who perform here ( we really wish to provide a stage for them to grow )
All our staff is local in-fact many who were working in big cities came back and got a chance to be close to their families here.
We celebrate local wins for instance we just recently acknowledged a lady who won Mrs Universe at IFFB .
Any person from this little town does something great we get them to the cafe and celebrate their wins
I am so happy that people have now started to recognise this small town .
Big brands like Taj Mayfair and lemon tree have now started to arrive here .
I really wish that one day every person of this town feels like a celebrity the moment they say they are from Kurseong
I am now more inclined to make more cafés with a purpose . There is one that I am now currently working at which will be the first cafe with a theme and purpose of mindfulness and consciousness. This one is called Cafe Karma Diaries
I am thankful to Success Gyaan for pushing me to make this video. I would have never done this but this contest really made me do it.
My message to the world is now clear about my cafe and the why of the cafe
Thanks Success Gyaan team once again ??"